Helio Mattar, President and Chief Executive Officer, Akatu Institute for Conscious Consumption, has created a number of ground breaking organisations in Brazil that foster individual consumer consciousness and corporate social responsibility. Helio’s approach recognises that social organisations and governments are critical partners in the diffusion of social innovation. He believes that each individual, as a citizen and consumer, plays a critical role in mobilising support for initiatives with high social impact. Pursuing this, he became 100 per cent dedicated to his role as President of the Akatu Institute for Conscious Consumption. The Akatu Institute has been recognized by the UN Global Compact as one of the 100 notable non-profit social actors with proven competency in partnering with companies. He’s an engineer by training, with a PhD in Industrial Management and Engineering from Stanford University. Helio served as a corporate Chief Executive Officer, a Brazilian federal government secretary, co-founded the Ethos Institute for Corporate Social Responsibility.
- Visit their website
- Akatu Institute for Conscious Consumption
- Non-profit Social Enterprise
- Retail, Consumer Goods and Lifestyle
- Areas of Impact
- Latin America, Brazil
Akatu Institute for Conscious Consumption
Akatu Institute for Conscious Consumption motivates citizens to use the power of their daily choices as consumers to effect large-scale social change. The Akatu Institute works to develop awareness, and motivate and mobilize citizens to exercise their individual and collective consumer power. This is done through activities in the areas of communications and education, directed mainly at community leaders, students and employees of partner companies.